COLLEGIATE EFFIE AWARDS 2011-2012 CALENDAR
| 11-Nov. |
Heineken USA PSA Challenge Webinar I During this introductory webinar, you will receive an overview of the the PSA Challenge and review entry requirements. |
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| 07-Feb. | Heineken USA PSA Challenge Webinar II This webinar will review the requirements and eligibility for the 2012 PSA Challenge. Additionally, a demo of the online entry system will be provided. |
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| 29-Feb. | MINI USA Brand Challenge Webinar I During this introductory webinar, you will receive an overview of the the 2012 MINI USA Brand Challenge. |
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| 09-March | The Collegiate Effie Online Entry System is ready! Register Now! |
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| 23-March | Heineken USA PSA Challenge - Entries Due | |
| 29-March | MINI USA Brand Challenge Webinar Don't miss out on this webinar! We'll have an in-depth review of the strategic brief, a review of the online entry system and other helpful tips. |
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| 05-April | MINI USA Brand Challenge - Entries Due | |
| April | Judging Occurs Qualifying campaigns are reviewed and judged by industry professionals representing expertise in various disciplines - creative, strategic planning, media strategy, branding, marketing, digital, etc... |
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| May | Heineken USA PSA Challenge Finalist Presentation & Winner Announcements |
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| May | MINI USA Brand Challenge Finalist Presentation & Winner Announcements |