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WINNER
Awarding Ideas That Work:
Procter & Gamble’s Old Spice and Wieden+Kennedy won the 2011 Grand Effie in addition to three Effie wins for work their associated with the "The Man Your Man Could Smell Like” campaign. See full list of winners. More Info
EFFECTIVENESS ARCHIVES
Each year, the Effie Awards draw in thousands of campaigns with budgets ranging below $500k to $40m+, from local, boutique agencies and large multinationals – all entering to prove that they most effectively executed an idea that worked.
For those who come out on top of Effie’s rigorous judging process, their achievement is marked not only by their trophies/certificates and public recognition of a job well done, but it is also marked here in the Effie Winners’ Showcase.
This database will permanently archive winning work and serve as a resource center for effectiveness in marketing communications. Explore best practices, the strategic thinking behind the most effective campaigns in North America and how real results are achieved.
If you have any questions about the Effie Winners Showcase or if there’s anything we can include to help enhance your learning, please contact us at admin@effie.org
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SEARCH DETAILS
Welcome to the Effie Awards Winners Showcase. View winners details, creative and case studies for winning work dating back to 1993. Search by year, category, keyword or all of the above by using the search navigation bar at the top of the page.
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N. AMERICA & GLOBAL:
2011 WINNERS
See the full list of who won gold, silver and bronze in the 2011 Global & North American Effie Awards.
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2011 EFFIE WINNERS JOURNAL
View the winners and read case summaries of the 2011 North American Effie Awards winners in the Effie Winners Journal.
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