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Jul 07, 2014Global
Facebook’s Carolyn Everson Elected Chairman of the Board of Directors, Effie Worldwide
New York (July 7, 2014) – Carolyn Everson, Vice President of Global Marketing Solutions at Facebook, has been elected as Chairman of the Board of Directors of Effie Worldwide, a nonprofit that champions the practice and practitioners of marketing effectiveness. Daryl Lee, Global Chief Executive Officer at UM was elected Vice ...
2014 Global Effie Effectiveness Index® Rankings Revealed: Unilever, Coca-Cola, WPP and BBDO Worldwide Are Most Effective Marketers In The World
Effie Worldwide announced that for the third consecutive year, the Global Effie Effectiveness Index reveals Unilever is the most effective marketer and WPP is the most effective holding company in the world. Coca-Cola is the most effective brand for the second year in a row. BBDO Worldwide is the most effective agency network and Sancho BB...
Forty trophies were awarded at Effie Romania’s 11th annual Gala, which took place on June 16th at the Romanian Atheneum in Bucharest. Eleven gold, fifteen silver, thirteen bronze, and one Grand Effie were awarded.
McCann Erickson Romania and Vodafone won the Grand Effie for their case “Ghiță The Social Shepherd.&...