2007 SILVER

BEAUTY PRODUCTS & SERVICES

HANDS OFF

SCHICK QUATTRO FOR WOMEN, SCHICK-WILKINSON SWORD

Al Robertson, CMO
Adel Mekhail, Senior Dir. - U.S. Mktg.
Karen Hubbard, Group Brand Dir. - Women's Systems
John Wergeles, Group Brand Dir. - Men's Systems
Cindy Abella, Senior Brand Mgr.
Terry Schulke, VP - U.S. Sales & Mktg.
Sylvie Biragnet, Segment Dir. Women's Systems
John D'Alessandro, Global Business Dir. - Men's Systems
Margo Calano, Dir. - Global Consumer Insights

JWT

Pat Chiono, Creative Dir./Art
Jeffrey Chapman, Global Business Dir.
Natalie Vander Vorst, Account Dir.
Toby Barlow, Executive Creative Dir.
Peter Grossman, Global Business Dir.
Ariel Sinclair, Account Mgr.

COLANGELO SYNERGY MARKETING

Kelly Peraino, Group Account Dir.
Dan Stevenson, Executive Creative Dir.
Robert Whitmore, Creative Dir.
Ben Applebaum, Copywriter
Susan Cocco, Executive Mktg. Dir.

VIZEUM

Schick changed the way shaving was marketed to women with the introduction of Quattro For Women. Offering a humorous and feminine take on technology, the advertising established QFW as the first high-performance razor made for women. As a result, QFW became the #1 selling razor sku, helping Schick to achieve market leadership of women's razors.