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WINNER
GOLD
Citi Cards created a unifying brand platform to drive usage. The insight came from customers -their bill statements were like a diary of experiences. The big idea was the things...
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BRONZE
Using a proprietary Web site, priceless.com, and valuable sponsorship of Peyton Manning, this campaign created a level of consumer engagement that had not previously existed in the payments card category....
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SILVER
The 2008 Beijing Olympics were the most challenging in the 20 years of Visa's partnership. Controversy surrounded the Games. Visa was under pressure following its recent IPO, and it was...
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ARCHIVE LISTING
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