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GOLD
In the late 1990s auto insurance became a commodity. Consumers perceived all insurance to be the same, giving competitors the opportunity to position price as the only differentiator. Allstate had...
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BRONZE
Could another Swedish vodka take on Absolut and win? SVEDKA rose from upstart to contender in just five years, blowing away all internal goals and established category records. SVEDKA successfully...
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SILVER
Focus to grow. A simple yet powerful statement that helped drive Ocean Spray's strategic and creative vision, and ultimately propel unprecedented growth of the business. Faced with numerous challenges, from...
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ARCHIVE LISTING
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