Youth Marketing
This category will honor those efforts that successfully communicate to teens or young adults.
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2019 BRONZE
2019 BRONZE
2019 BRONZE
University Pride Season 3
Proving our loyalty to our target for a third time in a row was a challenge for the fear of being redundant. But with exams right around the corner, Nescafé 3in1 managed to use the occasion to strike a new chord with its young target, managing to up sales a further 24% in just one season.
Brand:
Nescafe
Client:
Nestle EGYPT
Agency:
FP7/CAI
Language:
English