Effie Worldwide

Shopper Marketing: Seasonal/Event

This category features events, platforms or programs that were created to meet the demands of the shopper that are driven by a season, holiday or cultural event.   

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2016 FINALIST Champion The Match Heineken Cerveceria Cuauhtemoc Moctezuma Heineken Mexico Grey Mexico See Details ►
2016 FINALIST Dove Men+Care First Fatherhood Moments Dove Men+Care Unilever Edelman See Details ►
2016 FINALIST Your Year #StartsHere: Walgreens and People's Choice Awards Partnership Procter & Gamble Procter & Gamble Leo Burnett/Arc See Details ►
2016 FINALIST The Greatest Interception Volvo Cars Volvo Cars of North America Grey New York See Details ►
2016 FINALIST Cheetos Sweet Innovation Cheetos Frito-Lay North America, Inc. The Marketing Arm See Details ►
2016 FINALIST 'Four Course 4th' Sabra Sabra Dipping Co. Colangelo See Details ►
2016 FINALIST Alcon's Howard and the Amazing Eye Exam Alcon Alcon Leo Burnett/Arc See Details ►
2016 GOLD Chosen by Kids Walmart Walmart Starcom See Details ►
2016 SILVER Big Heart Pet Brands Seasonal Platform Activation Milk-Bone, Pup-Peroni, Milo's Kitchen Big Heart Pet Brands FCB/RED See Details ►
2016 SILVER The Dance More Experience Heineken Cervecer'a Cuauhtemoc Moctezuma Heineken Mexico Grey Mexico See Details ►