Data-Driven

Data-driven media is the application of data and technology to identify and match the right audiences to the right message at the right moments.

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2018 SILVER
Aveeno’s Data Driven Masterbrand
Aveeno Johnson & Johnson J3 Video-player New-pdf-icon See Details ►
2018 BRONZE
Creating Media Faster than the Flu
Theraflu GSK PHD Video-player New-pdf-icon See Details ►
2018 BRONZE
Live Unboxed: Precision Marketing
Samsung Mobile Samsung Asia Pte Ltd J. Walter Thompson Singapore Video-player See Details ►
2018 FINALIST
Play It Safe - Data Driven Travel Haikus
Income INCOME BBH ASIA PACIFIC Video-player New-pdf-icon See Details ►
2018 FINALIST
Down Syndrome Answers
Canadian Down Syndrome Society Canadian Down Syndrome Society FCB Canada Video-player New-pdf-icon See Details ►
2018 FINALIST
JustGrab - The Real-Time Campaign to Introduce Dynamic Fixed Upfront Fares
Grab GRABCAR PTE LTD BLKJ PTE LTD Video-player See Details ►
2017 GOLD
Reword: Changing Online Bullying Behaviour
headspace National Youth Mental Health Foundation headspace National Youth Mental Health Foundation Leo Burnett Video-player New-pdf-icon See Details ►
2017 GOLD
You've Gotta Have a Team: Bringing the next generation of fans into the Hyundai A-League
Football Federation Australia Football Federation Australia BMF Video-player New-pdf-icon See Details ►
2017 GOLD
Don't Ignore a Cough
Prospan Flordis AFFINITY New-pdf-icon See Details ►
2017 SILVER
"Bloody Idiots and Ratbags" do it again for Lamb
Meat & Livestock Australia Meat & Livestock Australia The Monkeys Video-player New-pdf-icon See Details ►