Branded Content

This category is for efforts that effectively reached their audience through the creation of original branded content that is not advertising.  The award honors branded content led ideas that are the heart of the communications program. 

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2018 SILVER
Little Big Travellers: Millenial Parents' Guide To Travel
Holiday Inn InterContinental Hotels Group (Asia Pacific) Pte Ltd Ogilvy & Mather Singapore Video-player New-pdf-icon See Details ►
2018 SILVER
Times Have Changed
Income Income BBH Asia Pacific Video-player New-pdf-icon See Details ►
2018 SILVER
HP The Wolf
HP HP Giant Spoon Video-player New-pdf-icon See Details ►
2018 BRONZE
Kids are Tougher than the Streets
Off The Street Club Off The Street Club Energy BBDO Video-player New-pdf-icon See Details ►
2018 FINALIST
Ready Set Roam
Singtel Singtel GOODSTUPH Private Limited Video-player New-pdf-icon See Details ►
2018 FINALIST
Putting The Care Back in Eye Care
Pearle Vision Luxottica Energy BBDO Video-player New-pdf-icon See Details ►
2018 FINALIST
@apple
Apple Apple Inc. TBWA\Media Arts Lab Video-player See Details ►
2018 FINALIST
Szechuan Sauce Returns
McDonald's McDonald's We Are Unlimited Video-player See Details ►
2018 FINALIST
Through The Eyes of a Friend
My Little Pony Hasbro Grey New York Video-player See Details ►
2017 GOLD
Du lebst. Erinnerst du dich? Ein Weckruf an die Heimwerkerseele.
Hornbach Hornbach Heimat Berlin Video-player New-pdf-icon See Details ►