Branded Content & Entertainment
This category is for efforts that effectively reached their audience through the creation of original branded content that is not advertising. The award honors branded content led ideas that are the heart of the communications program.
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AWARD
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BRAND
CLIENT
AGENCY
2019
FINALIST
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The nation that didn't know its anthem
Byblos Bank
Byblos Bank
FP7 McCann Beirut

2019
FINALIST
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Humanizing Uber by Humanizing Data
Uber
Uber Middle East
FP7 McCann Dubai

2019
FINALIST
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Buy an icon, Win a legend
Chevrolet
Chevrolet (United Arab Emirates)
Commonwealth//McCann Dubai

2019
FINALIST
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Don't skip a single moment this Ramadan
Lifebuoy
Unilever MENA
Wunderman Dubai

2019
FINALIST
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Into the Spotlight - Google Adwords
Bars and Body Wash
Lux Unilever - Global
Wunderman Thompson

2019
FINALIST
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Summer says, 'Yas!'
Yas Island
Farah Experiences – Yas Waterworld
Momentum MENA, Dubai

2019
FINALIST
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It's Easier with Music
Pepsi
Pepsico International - Lebanon Branch
Impact BBDO Beirut
