Effie Worldwide

Brand Experience: Virtual/360

This category showcases how a brand experience beyond traditional advertising can be created. Work that brings a brand or product to life and interacts with a specific target through virtual/360 experiences should be entered.

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YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2014 GOLD Dove Real Beauty Sketches - Winning back Dove Love Dove Unilever Ogilvy Brasil See Details ►
2014 SILVER A Boy And His Atom IBM IBM Ogilvy & Mather See Details ►
2013 FINALIST Snapdragon Presents: The Bug Circus Generator Snapdragon by Qualcomm Qualcomm Denizen Company See Details ►
2013 FINALIST American Express Unstaged Presents Usher American Express American Express Company Digitas See Details ►
2013 FINALIST A Little Inspiration Goes a Long Way Lowe's Home Improvement Lowe's BBDO New York See Details ►
2012 FINALIST Starting Something Amazing With Sharpie Sharpie Newell Rubbermaid Draftfcb See Details ►
2012 FINALIST SPENT Urban Ministries of Durham Urban Ministries of Durham McKinney See Details ►
2011 GOLD "The Man Your Man Could Smell Like" Responds to the Internet Old Spice Procter & Gamble Wieden+Kennedy See Details ►
2010 SILVER Only in a Woman?s World Frito-Lay Women's Portfolio Frito-Lay North America Juniper Park See Details ►
2009 SILVER Virtual Army Experience U.S. Army United States Army (Office of Economic & Manpower Analysis) Ignited See Details ►