Multicultural - Products

Any effort for a product whose success was dependent on effectively connecting with a specific cultural or lifestyle group, e.g.  African-American, Asian, Hispanic, LGBT, People with Disabilities, etc.   

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY

2024 SILVER

Day One

Toyota Toyota Motors North America Intertrend Communications See Details ►

2024 BRONZE

American Family Insurance “Life’s Better” Campaign

American Family Insurance American Family Insurance Elite Media See Details ►

2023 GOLD

The Black Elevation Map

Black & Abroad Black & Abroad Performance Art See Details ►

2023 GOLD

Modern Rice Explorers

Mahatma and Carolina Brand Rice Riviana Foods Inc. ALMA DDB. See Details ►

2023 BRONZE

Getting real with Hispanics about Type-2 Diabetes

Trulicity Eli Lilly and Company ALMA DDB. See Details ►

2023 FINALIST

Tissue Sessions for Change

Kleenex® Kimberly-Clark VMLY&R Commerce United States See Details ►

2023 FINALIST

Our Community Needs You Well

Mucinex Reckitt Casanova//McCann See Details ►

2023 FINALIST

Es Jose Time

Miller Lite Molson Coors ALMA DDB. See Details ►

2023 FINALIST

The Beauty of Blackness

Sephora Sephora Digitas See Details ►

2023 FINALIST

See My Skin

Vaseline Vaseline Edelman See Details ►