David vs. Goliath

This is an award for smaller, new or emerging brands making inroads against big, established leaders; taking on "sleeping giants;" or moving into a new product/service field beyond their current category adn set of competitors.

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2019 GOLD
Yeh Dunya Bari Hai
GoodGoodies UniFood Industries Limited Adcom Video-player See Details ►
2019 SILVER
Waves Naam Hi Kafi Hai
Home Furnishings and Appliances Cool Industries Synergy Dentsu Video-player See Details ►
2019 SILVER
KFC Brand Turnaround
Kentucky Fried Chicken Kentucky Fried Chicken Management Pte. Ltd. Ogilvy Singapore Video-player See Details ►
2019 SILVER
Tobacco Is No Joke
Tobacco Free Florida Tobacco Free Florida Alma DDB Video-player See Details ►
2019 BRONZE
#Todossomosdavid
Avantel AVANTEL Buentipo Anchor Video-player See Details ►
2019 BRONZE
NESCAFÉ - Uthna vs Jaagna
NESCAFÉ Nestlé Pakistan Ltd. RED Communication Arts (Pvt) Ltd Video-player See Details ►
2019 BRONZE
Shape Our Tomorrow
Early Childhood Development Agency Early Childhood Development Agency Ogilvy Singapore Video-player See Details ►
2019 BRONZE
Letters in Motion
Freshpet Freshpet Terri & Sandy Video-player See Details ►
2019 FINALIST
Beautifully Real Moms
Baby Dove Unilever Ogilvy & Mather Video-player New-pdf-icon See Details ►
2019 FINALIST
Mario's Pasta / Mario's Pasta Recipe Mix
Mario's Pasta / Mario's Pasta Recipe Mix Volka Food International Blitz Advertising (Pvt.) Ltd. Video-player New-pdf-icon See Details ►