David vs. Goliath

This is an award for smaller, new or emerging brands making inroads against big, established leaders; taking on "sleeping giants;" or moving into a new product/service field beyond their current category adn set of competitors.

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2017 FINALIST Eicher checkmates the Baap of pickup trucks Eicher VE Commercial Vehicles Limited Ogilvy & Mather Pvt. Ltd. See Details ►
2017 FINALIST Taking a bite out of the leader McVitie's United Biscuits Pvt. Ltd. DDB Mudra Group See Details ►
2017 FINALIST Launch Account Sales Independent Banco Falabella Banco Falabella Peru SA Volver D6 SAC See Details ►
2017 FINALIST Be Unstoppable Savlon ITC Limited Ogilvy & Mather Pvt. Ltd. See Details ►
2017 FINALIST Akanksha Job Switch Akanksha Foundation Akanksha Foundation Ogilvy & Mather Pvt. Ltd. See Details ►
2017 FINALIST Shame or Glory Sodastream Sodastream Allenby Concept House See Details ►
2017 FINALIST Exhibiton of Yury Norstein “The artist draws a film. Yarbusova and Norstein” Altmans Gallery Altmans Gallery Alt Communication Group See Details ►
2017 FINALIST Creating a new currency for India PayTM One97 Communications Ltd. McCann Worldgroup See Details ►
2017 GOLD Amstel - O Hacker do Carnaval Amstel Heineken J. Walter Thompson See Details ►
2017 GOLD David vs Golaith Ran Kahata Watawala Tea Ceylon Ltd Trumps Solutions See Details ►