David vs. Goliath

This is an award for smaller, new or emerging brands making inroads against big, established leaders; taking on "sleeping giants;" or moving into a new product/service field beyond their current category adn set of competitors.

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2017 FINALIST
Eicher checkmates the Baap of pickup trucks
Eicher VE Commercial Vehicles Limited Ogilvy & Mather Pvt. Ltd. Video-player See Details ►
2017 FINALIST
IDFC: Banking Nibhao
IDFC Bank IDFC McCann Worldgroup Video-player See Details ►
2017 FINALIST
Lo Do Khatam Karo
Freecharge Accelyst Solutions Pvt. Ltd. MullenLowe Lintas Group, India Video-player See Details ►
2017 FINALIST
My Lingerie is Mine
Zivame Actoserba Active Wholesale Pvt. Ltd. Famous Innovations Video-player See Details ►
2017 FINALIST
Subah Ka Biscuit
Bournvita Mondelez India Foods Ltd. Ogilvy & Mather Pvt. Ltd. Video-player See Details ►
2017 FINALIST
Sure Winner
Hike Hike Limited MullenLowe Lintas Group, India Video-player See Details ►
2017 FINALIST
Taking a bite out of the leader
McVitie's United Biscuits Pvt. Ltd. DDB Mudra Group Video-player See Details ►
2017 FINALIST
Launch Account Sales Independent
Banco Falabella Banco Falabella Peru SA Volver D6 SAC Video-player See Details ►
2017 FINALIST
Exhibiton of Yury Norstein “The artist draws a film. Yarbusova and Norstein”
Altmans Gallery Altmans Gallery Alt Communication Group Video-player See Details ►
2017 FINALIST
Belivers in Glass
Piramal Glass Piramal Glass Ceylon PLC BBDO Lanka Video-player See Details ►