Effie Worldwide

Renaissance

This is an award for rebirth campaigns. To enter your brand must have experienced a downturn of more than one year and a period of at least six months of upturn sales.

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2012 SILVER Helping America's Diner Re-Find Its Soul Denny's Denny's Corporation Gotham Inc. See Details ►
2011 GOLD "You're Not You When You're Hungry" SNICKERS Mars Chocolate North America BBDO New York See Details ►
2010 SILVER Happiness Is Simple Lay's Frito-Lay North America Juniper Park See Details ►
2009 GOLD Damn Right Canadian Club Beam Global Spirits & Wine Energy BBDO See Details ►
2009 BRONZE New Life for Old Spice Old Spice Procter & Gamble Wieden+Kennedy See Details ►
2009 BRONZE Everybody Wants a Little Bit of Luck New York Lottery New York Lottery DDB New York See Details ►
2008 GOLD Snack Strong Productions Doritos Frito-Lay, Inc. Goodby, Silverstein & Partners See Details ►
2008 GOLD Straight From the Bog Ocean Spray Ocean Spray Cranberries, Inc. Arnold Worldwide See Details ►
2008 SILVER IER Perrier Nestl USA Ogilvy & Mather See Details ►
2008 BRONZE Wii Launch Wii Nintendo of America Starcom MediaVest Group See Details ►