Healthcare - OTC

Marketing communications efforts for products that are sold without a prescription that address a specific health condition.



Un Millón de Latidos

¿Cómo lograr que una donación rinda mejores beneficios tanto para Coralat como para la fundación receptora? Un Millón de Latidos logró que una donación que Coralat iba a realizar en favor de la Fundación Latiendo por Ti, aportara mucho más que el dinero, ayudando a dar a conocer a la fundación y convirtiéndola en una marca.

Brand: Coralat
Client: Laboratorios LAM
Agency: Ogilvy

Traduoctor DUO

Brand: Condones DUO
Client: Beirsdorf Ecuador
Agency: Paradais DDB

Dr. Scholl's: A Brand on the Move

Dr. Scholl’s business had challenges. In an age of proactive health and wellness, the brand was perceived to be “for older people with foot problems.” To stem declines, we focused on the role that feet play in active, healthy lives and completely reinvented the Dr. Scholl’s experience so that it was in step with a younger, busier consumer audience. It worked: we not only stopped the declines, the brand grew for the first time since 2013.

Brand: Dr. Scholl's
Client: Bayer Healthcare
Agency: Energy BBDO

2019_do_2019_e-82-377_hero_1 Referencia Banco de Sangre Pinta por Pinta
2019_he_2019_e-3982-420_hero_1 Slow-Mag Feats of Middle Age
2019_he_2019_e-3925-078_hero_1 Mucinex #SuperSickMonday

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