Effie Worldwide

Media Idea

The award honors media led ideas that are powerful enough to become the genesis of the communications program itself.

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2018 FINALIST The Most Wonderful Ornament United States Postal Service United States Postal Service McCann New York See Details ►
2018 GOLD The Power of SHE State Street Global Advisors State Street Global Advisors McCann New York See Details ►
2018 SILVER White Hats Wanted U.S. Army U.S. Army McCann New York See Details ►
2018 BRONZE Down Syndrome Answers Canadian Down Syndrome Society Canadian Down Syndrome Society FCB Canada See Details ►
2017 FINALIST Cinnamon Toast Crunch Culture Infiltration Cinnamon Toast Crunch General Mills McCann New York See Details ►
2017 FINALIST Dove Hair Dove Unilever Ogilvy & Mather Paris See Details ►
2017 GOLD A new media model to transform a brand that sucks Jolly Rancher The Hershey Company Anomaly See Details ►
2017 SILVER Advice Wipes Tommee Tippee Mayborn Group McCann New York See Details ►
2017 SILVER Girl Emojis Always Procter & Gamble Starcom See Details ►
2017 BRONZE Find Your Style 101 IKEA IKEA MEC Global See Details ►