Effie Worldwide

Automotive - Vehicles

Cars, trucks, motorcycles, both brand and model advertising.

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2018_in_2018_29_hero_1
Video

Datsun redi-GO - India's First Car Election Campaign.

  • Brand: Datsun redi-GO
  • Client: Nissan Motor India Pvt. Limited
  • Agency: TBWA \ India
2018_na_2018_e-3000-538_hero_1
Video

Share The Love

Every holiday season, Subaru faces a conundrum: how to compete for sales while every other auto manufacturer spends millions on incentives? The answer? Sell love, not the car. Subaru donates $250 to charity for every vehicle purchased during its Share the Love event. It’s a new thought in the automotive space: instead of more money in our pocket, put it in the pocket of those who need it most. Another radical thought? Don’t include a single vehicle in the advertising.  The result was the largest sales month in company history.

  • Brand: Subaru of America
  • Client: Subaru of America
  • Agency: Carmichael Lynch
2018_in_2018_34_hero_1
Video

CEAT IT HELPS - PUTTING SAFETY FIRST

  • Brand: CEAT
  • Client: Ceat Limited
  • Agency: Ogilvy & Mather Group, India
2018_in_2018_28_hero_1 Bajaj Dominar Haathi Mat Paalo (Don't buy a white elephant)
2018_in_2018_35_hero_1 TVS SCOOTY ZEST HIMALAYAN HIGHS
2018_in_2018_33_hero_1 Bajaj Avenger The Liberation World
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