Cleaning products, waxes, detergents, floor-care products, fabric softeners, paper products, domestic services, mowers, fertilizers, lawn care services.
Manzil Pe Nazar
Titan Company Ltd
Titan Company Ltd.
Strong Brands Take Stands
As a challenger brand being outspent 48:1 by the category leader, Brawny® needed to find an impactful way to reconnect consumers to the brand. During Women’s History Month, The Brawny Man® stepped aside to celebrate women's strength. By leveraging a culturally relevant idea and limited edition packaging, the Brawny® Strength Has No Gender™ campaign achieved an incremental $13MM in media value driving a 40.6% sales lift with participating Walmart stores and set the stage for a national conversation around breaking gender stereotypes.
A.O. Smith Selling a water purifier without selling purity
McCann Worldgroup India
Orient ElectricTUBELIGHTS ARE NOT A BRIGHT IDEA.
Orient ElectricWake India up to FND (Fan Noise Discomfort)