Household Supplies & Services

Cleaning products, waxes, detergents, floor-care products, fabric softeners, paper products, domestic services, mowers, fertilizers, lawn care services.

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Promo eliminatorias

Noblex es una B Brand de tecnología de origen Argentino. Es además sponsor de la selección nacional de fútbol. Ahí también es una B Brand, frente a otras marcas con grandes inversiones como Coca-Cola y Quilmes (In-Bev). La “promo eliminatorias” en la cual la marca reembolsaba el valor de sus televisores si Argentina no clasificaba al mundial, fue un boom por varios motivos: probó que una marca puede realmente bancar a un equipo más allá de lo discursivo; y tuvo la habilidad de reaccionar en real time a todo lo que sucedía con la selección y la campaña; todo esto sin presupuesto más que el sponsorear dos tweets.


Brand: Noblex
Client: Newsan
Agency: DAVID Buenos Aires
Language: Spanish

C'est comme si c'était fait


Brand: Stihl
Client: Stihl France
Agency: Altmann+Pacreau
Language: French

Daughter-in-law's instant charm: Battle of the Queens

The relationship between In-laws is a tricky subject in the Chinese culture. As families gather together during Chinese New Year for their annual reunion meal, it’s also the time for our TA (married women) to really impress their mothers-in-law. The campaign is in the format of an ancient Chinese palace drama. Its storyline centres around the mother/daughter-in-law relationship and the product benefits. Within 3 days of launching the video, it became the top trending video on YouTube, created a lot of buzz, and also helped Sujai increased the sales of the Viva kitchen towel range by 35%.


Brand: Sujai Viva
Client: Kimberly-Clark Taiwan
Agency: J. Walter Thompson
Language: English, Mandarin

2020_us_2020_e-5033-212_hero_1 TaskRabbit Task & You Shall Receive
2019_pk_2019_e-186-028_hero_1 Lemon Max Bar Lemon Max "Tu Mera Hero"
2019_mn_2019_121_hero_1 IKEA United Arab Emirates End The Family Drama
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