Fresh, packaged and frozen foods both regular and diet/light.
Everything changes for the better Nemoloko
In Russia milk is traditionally considered as an element of a healthy lifestyle. How to overcome the psychological barrier and become a product of daily consumption in a country which likes ordinary milk? Assessing the potential of the market, “Sady Pridonya” company decided to create Russia's first brand of plant drink made from oats one of the most familiar cereal for Russian consumers. At the end of 2018, Nemoloko became the No. 1 brand in the market of dairy alternatives in Russia, with a market share of 54.4% in terms of volume * * According to Scantrack AC Nielsen
Client: Sady Pridonia
Language: English, Russian