Effie Worldwide

Brand Experience: Combination (Live, Virtual/360)

This category showcases how a brand experience beyond traditional advertising can be created. Work that brings a brand or product to life and interacts with a specific target through live and virtual/360 experiences should be entered.

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YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2014 FINALIST @SummerBreak: Mobile-powered Reality Experience AT&T AT&T BBDO Atlanta See Details ►
2014 FINALIST The Battle to Win Back New York Citi Citi Publicis Kaplan Thaler See Details ►
2014 FINALIST Election Protection JetBlue Airways JetBlue Airways Mullen See Details ►
2013 FINALIST Don't just talk at me, help. GoMo, A Google Initiative Google Mullen See Details ►
2013 FINALIST Cultivate A Better World Chipotle Chipotle CAA Marketing See Details ►
2013 FINALIST Lay's Do Us A Flavor: From a well-liked product to a well-connected brand Lay's Frito Lay North America Energy BBDO See Details ►
2013 GOLD Call of Duty: XP Call of Duty Activision Blizzard, Inc. NCompass International See Details ►
2013 BRONZE OREO Daily Twist OREO Mondelez International Draftfcb See Details ►
2012 FINALIST Great Stuffing Debate Swanson Campbell Soup Company BBDO New York See Details ►
2012 FINALIST The Inside Experience Intel/Toshiba Intel Pereira & O'Dell See Details ►