Effie Worldwide

Positive Change - Social Good: Brands

Recognizing brands that are making the world a better place by using the power of their communications platforms for "good."  This category celebrates for-profit brand efforts that effectively combined business goals with a social cause (he

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2017 FINALIST The Vaseline Healing Project Vaseline Brand Unilever BBH New York See Details ►
2017 FINALIST The Period Projects U by Kotex Kimberly-Clark Organic, Inc. See Details ►
2017 FINALIST Doritos Rainbows Doritos Frito-Lay North America, Inc. Goodby Silverstein & Partners See Details ►
2017 FINALIST #MakeADogsDay Subaru of America Subaru of America Carmichael Lynch See Details ►
2017 FINALIST Reach Across the Aisle JetBlue Airways JetBlue Airways MullenLowe U.S. See Details ►
2017 SILVER Care Counts Whirlpool Whirlpool DigitasLBi See Details ►
2017 BRONZE Like A Girl Emojis Always Procter & Gamble Leo Burnett/Arc See Details ►
2016 FINALIST The Collective Project Microsoft OneNote Microsoft POSSIBLE - SEATTLE See Details ►
2016 GOLD Cigarettes Out. Health In. CVS Health CVS Health BBDO New York See Details ►
2016 BRONZE Listen: Help End Domestic Violence and Sexual Assault National Football League National Football League Grey New York See Details ►