Effie Worldwide

Positive Change - Social Good: Brands

Recognizing brands that are making the world a better place by using the power of their communications platforms for "good."  This category celebrates for-profit brand efforts that effectively combined business goals with a social cause (he

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2010 GOLD Drive One 4 UR School Ford Ford Motor Company Team Detroit Inc. See Details ►
2010 SILVER Building a Preeminent Green Brand SunChips Frito-Lay North America Juniper Park See Details ►
2010 BRONZE Starbucks 'Sparks' Starbucks Coffee Company Starbucks Coffee Company BBDO New York See Details ►