Internet & Telecom

Mobile network providers, high speed Internet access services, online services, bundled communications (internet, telephone, and TV), etc.

FILTER BY:

PROGRAM

Don’t let yourself be fooled


Brand: Telekom
Client: Telekom Romania
Agency: Leo Burnett Romania
Language: Romanian

Vodafone Prepaid “Live Life Like a Game”


Brand: Vodafone
Client: Vodafone Romania
Agency: McCann Worldgroup Romania
Language: Romanian

Conquest of Moscow

Tele2 was the last of “Big 4” to launch on Moscow market - strategically important region bringing 40% of annual revenue.However, the market is oversaturated, and the fight for subscribers is especially tough.Due to brand-platform “Honestly cheaper” Tele2 quickly reached low-profit audience. To reach high-profit subscribers the brand had to remove theirkey barriers – negative perception of mobile network quality and low brand relevance. Moscow audience does not believe the words and promises, but tend to rely on their own experience. Tele2 decided to assure Muscovites by deeds not words.


Brand: Tele2
Client: T2 Mobile LLC
Agency: McCann Moscow
Language: English, Russian

2020_us_2020_e-4991-658_hero_1 Cricket Wireless Erasing the Border with Mexico
2019_ru_2019_1575_hero_1 MegaFon Tulips for Mom
2019_rs_2019_e-262-102_hero_1 Total Total
Close

Filter by:
+ Add More Filters

To browse winners in this category from previous years