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2019 FINALIST SERVICES EUROPE
PayPal - My Uncle
Hero Medium: INTERACTIVE/ONLINE
Medium Featured On Video: CINEMA,INTERACTIVE/ONLINE,PR,PRICING,SOCIAL MEDIA,TRADE COMMUNICATIONS/PROMO
Audience: digitally savvy aged 25-35yrs (mobile savvy, young minded, online shoppers).
Objectives: Increase awareness
Type: Business to Consumer