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2017 FINALIST HEALTHCARE SERVICES UNITED STATES
Health Insurance That Defies Expectations
RAN IN: North America
Hero Medium: TV
Medium Featured On Video: DIRECT;Email;Mail;INTERACTIVE/ONLINE;Brand Website/Microsite;Digital Video;Display Ads (Interactive/Online);Geo-based Ads;Mobile/Tablet Optimized Website;MOBILE/TABLET;Display Ad (Mobile/Tablet);In-App or In-Game Ad;RADIO;Spots (Radio);SEARCH ENGINE MARKETING (SEM/SEO);SOCIAL MEDIA;TV;Spots (TV)
Audience: Adults 18-64
Objectives: Increase sales, volume
Type: Business to Consumer