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2016 GOLD MEDIA INNOVATION - NEW CHANNEL CREATION UNITED STATES
EA Madden NFL 15
The Madden GIFERATOR
RAN IN: United States
Hero Medium: Interactive/Online
Medium Featured On Video: Branded Content, Consumer Involvement/User Generated, Interactive/Online, Mobile/Tablet, Social Media
Audience: Teens (13-20)
Objectives: Increase sales, volume
Type: Business to Consumer