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2011 SILVER SHOPPER MARKETING - MANUFACTURER UNITED STATES
U by Kotex
U by Kotex Launch
RAN IN: United States
Hero Medium: Packaging
Medium Featured On Video: TV, Interactive, Print, Direct, PR, Retail Experience, Cinema, Guerrilla, Events, Packaging, Product Design, Sponsorship
Audience: Connect with a new audience,Launch or relaunch a brand/product,Speak to women, Speak to Teens ,Speak to Young Women
Type: Business to Consumer