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2013 GOLD HISPANIC UNITED STATES
KRAFT Macaroni & Cheese
Sabemos que te va a encantar (We know you're going to love it).
RAN IN: United States
Hero Medium: TV
Medium Featured On Video: TV, Radio, Interactive, Social Networking Sites/Applications, Mobile/Tablet, Print
Audience: New Audience, Specific cultural or ethnic group
Objectives: Brand relaunch, reposition
Type: Business to Consumer