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2013 FINALIST MEDIA INNOVATION - EXISTING CHANNEL UNITED STATES
Amex Sync Show
RAN IN: United States
Hero Medium: Interactive
Medium Featured On Video: Interactive, Social Networking Sites/Applications, Mobile/Tablet, OOH, Retail Experience, Events
Audience: New Audience, Brand Influencers, Specific cultural or ethnic group
Objectives: Brand launch
Type: Business to Consumer