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2018 BRONZE BRAND EXPERIENCE: COMBINATION (LIVE, VIRTUAL/360) UNITED STATES
Off The Street Club
Kids are Tougher than the Streets
RAN IN: United States
Hero Medium: BRANDED CONTENT
Medium Featured On Video: BRANDED CONTENT;CONSUMER INVOLVEMENT/USER GENERATED;Viral (Consumer Involvement/User Generated);WOM (Consumer Involvement/User Generated);EVENTS;GUERILLA;Buzz Marketing;INTERACTIVE/ONLINE;Brand Website/Microsite;Digital Video;Mobile/Tablet Optimized Website;INTERNAL MARKETING;MOBILE/TABLET;Location-based Communications/Real Time Marketing;OOH;Place-Based;PR;SOCIAL MEDIA
Audience: New Audience
Type: Business to Consumer