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2018 FINALIST MULTICULTURAL & LIFESTYLE SEGMENTS UNITED STATES
RAN IN: United States
Hero Medium: TV
Medium Featured On Video: INTERACTIVE/ONLINE;Brand Website/Microsite;Digital Video;Display Ads (Interactive/Online);Mobile/Tablet Optimized Website;INTERNAL MARKETING;OOH;Other (OOH);PRINT;Magazine - Print;RADIO;Spots (Radio);RETAIL EXPERIENCE;Other (Retail Experience);SOCIAL MEDIA;TV;Spots (TV)
Audience: Cultural or Ethnic Group
Objectives: Increase awareness
Type: Business to Consumer