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2019 SILVER SUSTAINED SUCCESS - PRODUCTS PAKISTAN
Ek Neki Rozana: Championing Dirt in the Month of Purity for 3 consecutive years.
RAN IN: Pakistan
Hero Medium: TV
Medium Featured On Video: GUERILLA,INTERACTIVE/ONLINE,OOH,PACKAGING,PR,RETAIL EXPERIENCE,SAMPLING,SEARCH ENGINE MARKETING (SEM/SEO),SOCIAL MEDIA,TRADE COMMUNICATIONS/PROMO,TV,USER GENERATED
Objectives: Build brand equity
Type: Business to Consumer