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JetBlue Airways
Go Get Gifted

RAN IN: United States

CASE VIDEO


Hero Medium: INTERACTIVE/ONLINE

Audience: JetBlue non-customers: Cost-conscious, economy-class travelers of all ages who fly for business and pleasure in JetBlue’s key markets of Boston, New York, and South Florida. They have not had the JetBlue experience in at least 12 months or ever.

Objectives: Gain new customers

Type: Business to Consumer

Language: English