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2020 GOLD GOVERNMENT, INSTITUTIONAL & RECRUITMENT UNITED STATES
Yes on 3 Coalition
Be a Masshole, Not an Asshole
RAN IN: United States
Hero Medium: INTERACTIVE/ONLINE
Medium Featured On Video: BRANDED CONTENT,PRINT,SOCIAL MEDIA,Online Video
Audience: Massachusetts voters; males 18-35
Objectives: INCREASE ADVOCACY AND CONVERSATION FOR THE YES ON 3 EFFORT TO UPHOLD TRANSGENDER RIGHTS IN MASSACHUSETTS
Type: Business to Consumer