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Effie Collegiate

This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.

This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.

UPCOMING COURSES
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Calendar_icon World_icon_white COURSE DATES + LOCATIONS
Region: Course Start Date: Course Start Date: Format: Application Deadline: Information
United States Monday, August 23 Monday, August 23 Online Friday, November 12 LEARN MORE
United States Wednesday, January 19 Wednesday, January 19 Online Thursday, April 07 LEARN MORE

In Partnership With:

Course Duration: Fall/Spring Semester 2021-22 Program Fee: No Participation Fee Course Duration: Fall/Spring Semester 2021-22
Program Fee: No Participation Fee
COURSE INFORMATION

Effie Collegiate US:2021/22 Brand Challenge in Partnership with Pernod Ricard

For this year's challenge, Pernod Ricard USA is empowering 21+ year old students in the Effie Collegiate Program to analyze and identify opportunities to bridge culture and the alcohol/beverage space with the goal of creating a culturally relevant brand that holds its relevancy past year one.

The student recommendations will include in-depth research on influencer-backed alcohol /beverage brands, examination of popular trends, and suggestions on how to influence responsible consumption patterns in the US. Learn more, here.



Original
EFFIE COURSES
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, US, November 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual
    Sponsored by:

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • Austin-distel-wd1lrb9oeeo-unsplash
    Effie Effectiveness Playbook
    Duration_icon
    Duration: 90-120 minute sessions
    Cost_icon
    Cost: Varies
    Who_icon
    Who: Marketing teams of any size
    World_icon
    Format: Virtual

    This series of six interactive sessions covers key principles and best practices of marketing effectiveness, brought to life using award-winning Effie case studies. Mix and match to meet business needs.
  • The_collegiate_challenge
    Effie Collegiate
    Duration_icon
    Duration: Fall/Spring Semester 2021-22
    Cost_icon
    Cost: No Participation Fee
    Who_icon
    Who: Those enrolled at an accredited US educational institution
    World_icon
    Format: Online
    In Partnership With:

    This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.
  • Marketing_effectiveness_bootcamp
    Effie Effectiveness Bootcamp, US, November 2021
    Duration_icon
    Duration: 10 weeks
    Cost_icon
    Cost: $3,750 USD
    Who_icon
    Who: Marketers with 3-7 years’ experience
    World_icon
    Format: Virtual
    Sponsored by:

    Sharpen your marketing effectiveness skills. Collaborate on projects with peers from a diverse set of industries and experience. Work with a mentor on your own business challenge. Earn the Effie Marketing Effectiveness Certificate.
  • Austin-distel-wd1lrb9oeeo-unsplash
    Effie Effectiveness Playbook
    Duration_icon
    Duration: 90-120 minute sessions
    Cost_icon
    Cost: Varies
    Who_icon
    Who: Marketing teams of any size
    World_icon
    Format: Virtual

    This series of six interactive sessions covers key principles and best practices of marketing effectiveness, brought to life using award-winning Effie case studies. Mix and match to meet business needs.
  • The_collegiate_challenge
    Effie Collegiate
    Duration_icon
    Duration: Fall/Spring Semester 2021-22
    Cost_icon
    Cost: No Participation Fee
    Who_icon
    Who: Those enrolled at an accredited US educational institution
    World_icon
    Format: Online
    In Partnership With:

    This program provides students with an opportunity to research, ideate, and execute comprehensive marketing communications plans to address professional-level marketing challenges for established brands.
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