En Unu Frazo...
Kio estas unu kutimo, kiujn hodiaŭaj merkatistoj devus adopti por plibonigi efikecon?
Adopt a learning mindset and keep exploring the many opportunities in technology- especially in AI.
What’s the biggest factor driving marketing effectiveness?
Laser focus on company strategy and commercial priorities, and develop quantifiable marketing KPIs to support them.
Kio estas ŝlosila leciono pri merkata efikeco, kiun vi lernis de sperto?
Marketing effectiveness is not one person’s job, it’s everyone’s job. Marketing effectiveness relies on team collaboration: clear communication, mutual goals, sharing diverse perspectives, and commitment to a fully integrated approach.
Charlie Carrington served on the Jury for the 2024 Effie Awards UK konkurado.
