En una frase, ¿cuál es el mejor consejo que puedes ofrecer a los profesionales del marketing hoy en día?
Market research and marketing models may help us understand the problem, but genuine empathy towards the consumer is often the best marketing strategy – work on this.
Rajesh Sharma is VP, Strategy & Planning Head at McCann Worldgroup Mumbai. McCann Worldgroup India & Maharashtra Dyslexia Association won three Effie Awards in the 2019 Premios Effie India competition for “The Dancing Letters.”
