Eric Weisberg, Global CCO, Doner

Esaldi batean, nola definitzen duzu marketin eraginkorra?

Data is not “the new creative”; the effective campaigns of tomorrow will sit at the intersection of art AND science.

Esaldi batean, zein da gaur egun merkaturatzaileei eskain diezaiekezun aholkurik onena?

Never let measurement be a crutch for magic; any brand can incrementally improve ROI, but the great ones do it with passion and purpose, not just precision.

Eric Weisberg served on the Final Round Jury for the 2020 Effie sariak Estatu Batuak lehiaketa.