Raúl Portorreal, Senior Managing Partner & Chief Creative Officer, Limitless… Publicidad

Í einni setningu…

Hvernig skilgreinir þú árangursríka markaðssetningu?
The entire purpose of a marketing platform must be measured from various points of view, and if all generate positive results we can talk about effectiveness—that is, effectiveness is to meet all the objectives set, as long as they are out of the ordinary.

Hvaða markaðsstefnu(r) ertu spenntur fyrir núna?
The trend that I like the most is the return to having that human contact with the people who interact with brands.

Hvernig ýtir sköpunargáfunni áfram skilvirkni?
Creativity by itself is not effective—but if it is applied in all areas of the process, from finance to graphic design, it is the most important driver.

Hver er uppáhalds árangursvinningurinn þinn undanfarna mánuði - persónulegur eða faglegur?
Personally, I’m a swimmer and recently won a little open.

Hvernig vonar þú að markaðssetning líti út á næstu fimm árum?
Like the relationship that the baker had with his clients in town, he made the best bread, not just focused on selling.

Raúl was a 2023 Effie Dóminíska lýðveldið dómari. Sjáðu fleiri eiginleika In One Sentence.