Saleh Lzeik, Managing Director, Nurum

한 문장으로…

What kind of clients frustrate you the most? 

Clients who want something new, but don’t have the guts to try something new.  

오늘날 마케터가 효율성을 높이기 위해 도입해야 할 습관은 무엇일까요? 

Religiously read comments; they’re free focus groups with perfect action plans.  

마케팅 효과에 대한 일반적인 오해는 무엇입니까? 

A common misconception about marketing effectiveness is that it’s driven by creativity alone. 

Saleh Lzeik served on the jury for the 2024 MENA 에피 어워드 경쟁.