BULGARIA – The 2024 Effie Awards Bulgaria winners were announced during the Awarding gala on November. 28. Noble Graphics won ‘Most Effective Agency’ of 2024 with a total of four awards — three Gold and one Bronze. This is their fifth time in a row winning the Grand Award. In second place came guts&brainsDDB agency while the third place was for Saatchi&Saatchi and Switch Productions.
Three companies and one non-profit organization topped the ‘Most Effective Marketer’ list – Carlsberg Bulgaria, United Milk Company, Pernod Ricard Bulgaria, and The Documentalists Foundation.
Three brands were named the ‘Most Effective Brand’ – Malfy Gin, Pirinsko, and The Documentalists Foundation.
At the ceremony, hosted by Desislava Mincheva-Raoul, the bTV correspondent for the European institutions and in France, were awarded 3 Gold, 6 Silver, and 6 Bronze Effies.
The full list of winners at the 2024 Effie Awards Bulgaria can be found here.
Effie Awards Bulgaria is organized by the Bulgarian Association of Communications Agencies (BACA) under a license.
About the Effie Awards
The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry, and recognize any and all forms of marketing that contribute to a brand’s success. For over 50 years, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with over 55+ programs spanning 125+ markets, including the Global Effies, regional programs in Asia-Pacific, Africa/The Middle East, Europe and Latin America, and national Effie programs.
The Effie Awards were launched in 1968 by the New York American Marketing Association as an awards program to honor the most effective advertising efforts. The awards now honor all forms of effective marketing and the companies and individuals creating effective work across the globe. In July 2008, the New York AMA assigned its rights to the Effie brand to a separate non-profit organization, Effie Worldwide, to continue to enhance Effie’s mission and educational offerings.
Effie Awards Bulgaria is organized by the Bulgarian Association of Communications Agencies under a license.
For more information, please visit effie.org and effiebulgaria.org.