Effie Worldwide
Original
Oct 03, 2013
Latin America

Effie México Gala 2013

"In the end the results are what matters,” said Alejandro Cardoso, Chairman of Effie partner organization AMAP, at Effie México’s 2013 Gala. The ceremony, which took place on October 3rd at Camino Real in Polanco, was held in recognition of 30 agency and client teams that best demonstrated effective marketing communication in Mexico. 14 bronze, 8 silver and 8 gold Effies were awarded. 5 of those 30 winners presented cases for various social causes.

​Top Effie México 2013 winners include: Grupo Bimbo/Draftfcb, Moctezuma Heineken/Olabuenaga Chemistri, L'Oréal México/ Publicis México y Mindshare de México, RENAULT/Publicis Dialog, Museo Memoria y Tolerancia/Ogilvy & Mather, DHL EXPRESS/AREA6, Consejo de la Comunicación/Ganem Asociados, and Nuestro México del Futuro/ TERAN\TBWA.

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About Effie Worldwide 
Championing the practice and practitioners of marketing effectiveness, Effie Worldwide spotlights marketing ideas that work and encourages thoughtful dialogue around the drivers of marketing effectiveness. The Effie network works with some of the top research and media organizations worldwide to bring its audience relevant and first‐class insights into effective marketing strategy. The Effie Awards are known by advertisers and agencies globally as the pre‐eminent award in the industry, and recognize any and all forms of marketing communication that contribute to a brand's success. Since 1968, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with the Global Effie, the Euro Effie, the Middle East/North Africa Effie, the Asia Pacific Effie and more than 40 national Effie programs. For more details, visit www.effie.org. Follow @effieawards on Twitter for updates on Effie information, programs and news.

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About Effie Worldwide Championing the practice and practitioners of marketing effectiveness, Effie Worldwide spotlights marketing ideas that work and encourages thoughtful dialogue around the drivers of marketing effectiveness. The Effie network works with some of the top research and media organizations worldwide to bring its audience relevant insights into effective marketing strategy. The Effie Awards are known by advertisers and agencies globally as the pre‐eminent award in the industry, and recognize any and all forms of marketing communication that contribute to a brand's success. Since 1968, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with over 40 global, regional and national programs across Asia-Pacific, Europe, Latin America, Middle East/North Africa and North America. Effie initiatives include the Effie Effectiveness Index, ranking the most effective companies and brands globally and the Effie Case Database. For more details, visit www.effie.org. Follow @effieawards on Twitter for updates on Effie information, programs and news.