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Honoring the most effective marketing ideas in the United States since 1968.
Register Now for 2022 Effectiveness Bootcamps
We're accepting applications for the Effie Academy's 2022 Effectiveness Bootcamps.
The Bootcamp equips future marketing leaders with the fundamentals of achieving effective marketing through an immersive training program, access to world-class insights, one-on-one mentorship from our global network of industry leaders, and the opportunity to earn an Effie Marketing Effectiveness Certificate.
Upcoming Virtual Bootcamps:
Americas: July 12, 2022. Learn more >
EMEA: September 6, 2022 Learn more >
Americas: November 29, 2022 Learn more >
Upcoming In-Person Bootcamp:
Americas: October 28 Learn more >
More about the Effie Academy >
The Bootcamp equips future marketing leaders with the fundamentals of achieving effective marketing through an immersive training program, access to world-class insights, one-on-one mentorship from our global network of industry leaders, and the opportunity to earn an Effie Marketing Effectiveness Certificate.
Upcoming Virtual Bootcamps:
Americas: July 12, 2022. Learn more >
EMEA: September 6, 2022 Learn more >
Americas: November 29, 2022 Learn more >
Upcoming In-Person Bootcamp:
Americas: October 28 Learn more >
More about the Effie Academy >
Watch 'Minds Behind Effective Marketing,' in partnership with Valassis
We are excited to share 'Minds Behind Effective Marketing,' brought to you by our partners at Valassis. The 4-part series features interviews, led by Valassis’ Jason Kaplan, with the creative and strategic minds behind some of your favorite Commerce & Shopper Effie Award-winning work. We will not only take a look at what the teams behind the work did to achieve growth, but also how they did it.
Episode 1: The Hershey Company & TPN's 'Hershey Easter "Be So Eggstra" at Walmart'
Episode 2: IKEA U.S. & Wavemaker's 'It's Not A Catalog, Catalog'
Episode 3: Mars Petcare & BBDO New York for Pedigree Dentastix's 'SelfieSTIX: Making It Easier To Get Close-Ups With Your Dog'
Episode 4: Mondelēz International, 7-Eleven & Phoenix Creative Co.'s 'Nutter Butter at 7-Eleven'
Watch the Series >
Learn from Past Effie Winners in the Effie Case Database
The Effie Case Database offers a collection of Ideas That Work®, featuring thousansd finalist and and winning case studies and creative reels, highlighting effective marketing communications strategies, ideas and results from around the world.
Learn more >
Learn more >
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Interested in sponsorship/partnership opportunities? Email us at info@effie.org.
Interested in sponsorship/partnership opportunities? Email us at info@effie.org.
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Relive the 2022 #EffieUS Award Gala with photos from the night - and download and share with your team!… https://t.co/oRamICLXIR about 11 hours ago
Relive the 2022 #EffieUS Award Gala with photos from the night - and download and share with your team!… https://t.co/oRamICLXIR about 11 hours ago
RT @havasnyc: Our Finish team has won two Silver #Effies with the #SkipTheRinse campaign! Thank you to @ThisIsReckitt for the continued par… 6 days ago
Thank you to our incredible 2022 #EffieUS Grand Jury for sharing your expertise & insight! https://t.co/hxh1XgGjWP 7 days ago
We’re still buzzing from last week’s #EffieUS Award Gala—so join us in keeping the celebration going and enjoy thes… https://t.co/ZipvDj9mf2 7 days ago