2021 Global Best of the Best Contender Showcase


The Global Best of the Best Effie Awards honor the most effective marketing efforts worldwide.  The winners and contenders were selected from two rigorous rounds of judging and were celebrated at the inaugural Global Effie Best of the Best Ceremony on November 16, 2021.  The ceremony can be viewed here.

product & services
categories

Fast Moving Consumer Goods (FMCG)

Finance

Government & Public Service

Internet & Telecom

Media & Entertainment Companies

New Product or Service Introduction

Restaurants

Retail

Travel & Tourism

specialty
categories

Commerce & Shopper

Commerce & Shopper

Media

Data-Driven

Media Idea

Positive Change

Positive Change - Environmental: Non-Profit

Positive Change - Environmental: Brands

Positive Change - Social Good: Brands

Positive Change - Social Good: Non-Profit

Specialty

Brand Experience - Products

Brand Experience - Services

Current Events

David vs. Goliath

Sustained Success

GLOBAL BEST OF THE BEST

2021 Winner Showcase


The Global Best of the Best Effie Awards honor the most effective marketing efforts worldwide.  The winners and contenders were selected from two rigorous rounds of judging and were celebrated at the inaugural Global Effie Best of the Best Ceremony on November 16, 2021.  The ceremony can be viewed here.

product & services
categories

Fast Moving Consumer Goods (FMCG)

AVON
Global Grand Contender
Canadian Club
Global Grand Contender
CRISTAL
Global Grand Contender
Dr Pepper
Global Grand Contender
Nescafé
Global Grand
NISSIN LÁMEN
Global Grand Contender
Rice Krispies Treats
Global Grand Contender
Tide
Global Grand

Finance

ANZ Bank
Global Grand Contender
Income
Global Grand Contender
NRMA Insurance
Global Grand Contender
NRMA Insurance
Global Grand Contender
Santander
Global Grand Contender

Government & Public Service

Tencent Foundation
Global Grand Contender

Internet & Telecom

2degrees
Global Grand Contender

Media & Entertainment Companies

Curtea Veche Publishing
Global Grand Contender
National Geographic
Global Grand

New Product or Service Introduction

RENAULT DO BRASIL SA
Global Grand Contender

Restaurants

KFC Australia
Global Grand
McDonald's New Zealand
Global Grand Contender

Retail

Babyshop
Global Grand Contender
Nike
Iridium

Travel & Tourism

Tourism New Zealand
Global Grand

specialty
categories

Commerce & Shopper

Commerce & Shopper

Burger King
Global Grand
Diageo
Global Grand Contender
Media

Data-Driven

Emirates NBD
Global Grand Contender

Media Idea

Coca-Cola
Global Grand Contender
iFood
Global Grand Contender
MAMBO
Global Grand Contender
monobank
Global Grand Contender
Street Grace
Global Grand Contender
Positive Change

Positive Change - Environmental: Non-Profit

World Wildlife Fund Russia (WWF Russia)
Global Grand Contender

Positive Change - Environmental: Brands

Reckitt-Finish
Global Grand Contender

Positive Change - Social Good: Brands

A1 Slovenija Lahkonočnice
Global Grand Contender
ABSOLUT Vodka
Global Grand Contender
Black & Abroad
Global Grand
Mastercard
Global Grand Contender
PANTENE
Global Grand Contender
VUB Bank savings account
Global Grand Contender

Positive Change - Social Good: Non-Profit

Abaad
Global Grand Contender
CALM
Global Grand Contender
SIG (SERVICE D’INFORMATION DU GOUVERNEMENT)
Global Grand Contender
Special Olympics
Global Grand Contender
Special Olympics
Global Grand Contender
Street Grace
Global Grand
Specialty

Brand Experience - Products

Lysol
Global Grand Contender
SAMSUNG
Global Grand Contender

Brand Experience - Services

Beeline
Global Grand Contender
IKEA
Global Grand
IKEA TAIWAN
Global Grand Contender
McDonald's
Global Grand Contender
Telekom
Global Grand Contender
Telekom
Global Grand Contender

Current Events

BCP
Global Grand Contender
McDonald's Singapore
Global Grand Contender
Microsoft
Global Grand
The Heart of Children Association
Global Grand Contender

David vs. Goliath

Almosafer
Global Grand Contender

Sustained Success

Aldi UK
Global Grand Contender
Aldi UK & Ireland
Global Grand
Goed doen met geld
Global Grand Contender
Tele2
Global Grand Contender