V enem stavku…
Kako definirate učinkovito trženje?
Simply put, marketing that achieves the established business objectives.
Nad katerimi tržnimi trendi ste trenutno navdušeni?
The one that never goes away—effective storytelling.
Kako ustvarjalnost spodbuja učinkovitost?
Impact, a great idea is unstoppable. It will make every dollar invested behind it work 100 times harder.
Kaj je največja ovira na poti do učinkovitosti trženja?
Fear, paralysis by analysis, over complexity.
Kako pričakujete, da bo trženje videti v naslednjih petih letih?
As human centric as ever before.
Do you have any advice for future Effie Awards entrants?
Burn the playbook, experiment, trust your gut, and never forget we are here to solve business challenges.
Javier was a 2022 Multi-Region Effies sodnik. Oglejte si več funkcij v enem stavku.
