20 cases were awarded at Czech Republic’s 17th annual Effie Awards, which took place this year at Lucerna Cinema in Prague. The big winner of the night was communications agency Havas Worldwide Prague winning a total of four Effies, including two golds for their work with Mondelez CR and Ringer Axel Springer. The other three golds went to Ogilvy & Mather/Czech Olympic Committee, Momentup/UPC, and Young & Rubicam/Czech Savings Bank.
The moderators of the event were representatives, and bankers, from Campaign Air Bank, a 2012 Effie Czech Republic gold winner. The event was organized by the Czech Association of Communication Agencies (AKA).
##
關於艾菲全球
艾菲全球倡導行銷有效性的實踐和從業者，重點關注行之有效的營銷理念，並鼓勵圍繞行銷有效性的驅動因素進行深思熟慮的對話。艾菲網絡與全球一些頂尖研究和媒體組織合作，為受眾提供相關且一流的見解，以製定有效的行銷策略。艾菲獎被全球廣告商和代理商譽為業界卓越獎項，旨在表彰有助於品牌成功的任何形式的行銷傳播。自 1968 年以來，贏得艾菲獎已成為全球成就的象徵。今天，艾菲與全球艾菲、歐洲艾菲、中東/北非艾菲、亞太艾菲以及 40 多個國家艾菲一起慶祝其在全球範圍內的成功 節目。欲了解更多詳情，請訪問 www.effie.org。跟隨 @effieawards 在 Twitter 上了解艾菲資訊的更新， 節目, and news.
